My Reading Journey Backwards and Forwards

Category: Non-fiction (Page 4 of 5)

How to Measure Anything

A book about finding the value of intangibles in business by Douglas W. Hubbard

Worth the Read?

“When dealing with numerical data, approximately right is better than precisely wrong.”

Carl G Thor

My rating of this book is not based on the quality of its writing or content but rather on how practical and valuable it has been in my life. Not an easy read.

It’s a great book, but it may not be worth the time if you aren’t struggling with the problem it addresses.

March 22, 2024

Reflections and Random Thoughts

One of the first things that came up for me was that not only do “big companies” not know how to measure, but they don’t even try! And here I thought it was just me that couldn’t figure things out.

Insights

Key Take-Aways

Measurements inform decisions. Decisions always have some level of uncertainty. Reducing the amount of uncertainty is the point.

Value of Measurement Matters. If you don’t compute the value of measurements, you are probably measuring the wrong things the wrong way.

Step one: Determine what you already know … even when you think you know nothing

Something Actionable

Review what I’m measuring, i.e., KPI, and consider the value of the measurement. Stop measuring the low-value measurements.

Keep a list of the decisions I’m trying to make.

What Everyone Else Thinks

In any case, I’m reading the 3rd Edition. It was initially published in 1962. It has 563 reviews on Amazon (in Jan of 2025) and a rating of 4.5 but only 3.9 on Good Reads with over 3600 ratings and 257 reviews. You can read the Amazon reviews here, and the Goodread reviews here.

Many of the poor reviews complain about the difficulty of reading the book and too much repetition. And, as usual, the folks who complain about the physical quality of the book they received.

Wild

A Book about Hiking the Pacific Trail by Cheryl Strayed

Reflections and Random Thoughts

Started Sept 29th and finished Oct 5, 2023

I started this book in December 2022; my brother Connor gave it to me. I can’t imagine how I put it down without finishing it. This time around, I couldn’t put it down. At the age of 26, the author hiked 1000 miles of the Pacific Crest Trail. I was hooked after reading the opening paragraph of the prologue – here it is.

“The trees were tall, but I was taller, standing above them on a steep mountain slope in northern California. Moments before, I’d removed my boots and the left one had fallen into those trees, first catapulting into the air when my enormous backpack toppled onto it … I let out a stunned gasp, though I’d been in the wilderness thirty-eight days and by then I’d come to know that anything could happen and that everything would.”

Wild, Cheryl Strayed

This book has almost 73,000 Amazon reviews, 2% of which are passionately negative. The negative reviews range from accusing her of fabricating her story to complaints that she “probably only actually hiked three or four hundred miles of the 2600-mile trail.”

I found the accusation that she is “more interested in showing off her writing skill than telling her story” particularly galling. Perhaps more authors should give us less than their very best – lest we feel they are “showing off.”

Personally, if I manage to get my three-mile walk on the paved hills (not mountains) around my neighborhood completed more than twice a week, I congratulate myself quite heartily. And when I manage to write even a few sensible words about anything and have anyone at all interested in reading them, I feel like I’ve managed to do something.

She walked somewhere in the neighborhood of 1000 miles in the wilderness and wrote an engaging and beautiful recounting of it.

Review Title

What Everyone Else Thinks

In Defense of Wild

Read the Reviews Here. Buy it here.

The War of Art – Steven Pressfield

If, after reading this book, you do not feel compelled to begin whatever it is you are avoiding beginning – READ IT AGAIN.

Then read The Practice by Seth Godin.

From my Zettlekasten

“The paradox seems to be, as Socrates demonstrated long ago, that the truly free individual is free only to the extent of his own self-mastery. While those who will not govern themselves are condemned to find masters to govern over them.” (Steven Pressfield, The War of Art)

You can read the reviews here. You can buy it at the top of the same page.

The Myth of the Garage

Selected articles from Chip & Dan Heath

I started reading this book in December of 2022 and it didn’t grab me. When I finished reading Change I picked it up again. I read the note to readers and realized why it hadn’t grabbed me. I hadn’t realized it was a collection of columns they had written over several years for the magazine Fast Company. That explained why I wasn’t seeing the connections between the chapters – I was looking for something that wasn’t there.

It’s a quick, easy and pretty interesting read.

Some Notes from my Zettlekasten

“That’s what sticky ideas do—they make people feel something. Change comes from feeling, not facts.” (Dan Heath and Chip Heath, The Myth of the Garage)

“And that slow, inch-by-inch progress? It’s called winning.” (Dan Heath and Chip Heath, The Myth of the Garage)

“if you’re starting a company or launching a product, don’t get lured into scouting out a garage. Learn from your predecessors: First, get a job.” (Dan Heath and Chip Heath, The Myth of the Garage)

Change

A book about adult behavioral change – and how hard it is by Jeffrey A. Kottler

Reflections and Random Thoughts

I started this book in May 2022 and finished it last night, September 16th, 2023. It took so long not only because the beginning bored me but also because I tried to read too many books simultaneously. Especially if I’m bored – but that is a story for another time. I’ve recently committed to reading* one or at most two books at a time, so I finished, finally. But back to the book.

It’s well-researched, and there are several engaging stories of personal transformation and change. I am hung up on the subject of change. The conflict between the never-ending desire to change and the equally persistent resistance fascinates me. So I read a lot about it. Perhaps that is why I felt I didn’t find anything new here. But if you’re interested in the subject matter and haven’t read a lot about it you’ll probably find it worth the read.

“evolution hasn’t set us up for the attainment of happiness, merely its pursuit.”” (Jeffrey A. Kottler, Change)

Well, this one makes me feel a little better about never feeling like anything is quite good enough!

Notes from my Zettlekasten

“One of the most interesting mysteries related to change efforts is how small steps often lead to huge gains.” (Jeffrey A. Kottler, Change)

For more on this concept, read One Small Step Can Change Your Life – Robert Maurer Ph.D

“all behavior persists because it is doing something that is useful for the person,” (Jeffrey A. Kottler, Change)

What Everyone Else Thinks

You can read the reviews here. You can buy it here.

Shadows of the Neanderthal – David Hutchins

First Read November 2021

This is a book about Mental Models and how they shape our experience of the world. I try to read it at least every year.

From the book – “Here’s the moral: The way we see the world affects our experience of the world. When the way we see the world changes, we can then change our role in the world and get very different results. Herein lies the key to remarkable and enduring change. For” (David Hutchens, Shadows of the Neanderthal) #mental_models #change

Digital Zettlekasten

author David Kadavy

March 28, 2023

Now this book, I love. It clearly explains some basic concepts about Zettlekasten that I’ve had trouble with. Like the definitions of fleeting notes relative to literature notes relative to permanent notes. I’ve been trying to understand this for two years!

Decisive

A book about? by Chip and Dan Heath

I finished reading Decisive in June of 2022 – I highlighted a lot while reading this book. On a scale of 1 to 5 I’d call this book a 4 – but I’d need to think about what would make it a 5.

Highlights from My Reading

Loss Aversion

“researchers have found again and again that people act as though losses are from two to four times more painful than gains are pleasurable.”

Thinking Fast and Slow – Daniel Kahneman

Reflections and Random Thoughts

Jan 18, 2025


Continuing my read of Thinking, Fast and Slow via the Shortform summary, I came across a discussion that essentially debunks the concept of priming. The summary notes that even the author, Daniel Kahneman, admitted to having relied too heavily on results from experiments that lacked sufficient rigor—yet he remains a believer in the concept. I wouldn’t have known this without reading the summary, though I imagine there’s plenty written about it elsewhere. And, I wouldn’t have realized that I had completely bought into the theory of priming myself—not sure if I was introduced to it in this book or at some earlier time.


Insights

Key Take-Aways

System 1 automatically generates suggestions, feelings, and intuitions for System 2. If endorsed by System 2, intuitions turn into beliefs, and impulses turn into voluntary actions.

This summary was provided ShortForm

Something Actionable

My rating of this book is not based on the quality of its writing or content but rather on how practical and valuable it has been in my life.

Review Title

What Everyone Else Thinks

I started reading Thinking Fast and Slow in Dec of 2022 – it was recommended by Chip & Dan Heath in their book Decisive – in fact, they called it essential reading.

“… our recommended decision books, but to understand the problems we face in making decisions, essential reading would include Daniel Kahneman’s book, Thinking, Fast and Slow, mentioned above, and Dan Ariely’s Predictably Irrational. One of the handful of books that provides advice on making decisions better is Nudge by Richard Thaler and Cass Sunstein, which was written for “choice architects” in business and government who construct decision systems such as retirement plans or organ-donation policies. It has been used to improve government policies in the United States, Great Britain, and other countries.” (Chip Heath, Dan Heath, Decisive)

It’s also on Nassim Taleb’s list of 25 Best Non-Fiction books of all time – which you can find on Medium here.

While I’ve gotten some value from this book I’m not enjoying the read.

March 26, 2023

So, I dislike reading this book enough that I’ve committed myself to reading it daily for 10 minutes until I’ve finished it. The gist of the five pages I read seems to be that 1. Preference for the status quo is a consequence of loss aversion, and loss aversion is built into the “automatic evaluations” of what he calls system 1, which I believe (I still get confused on this point) is our subconscious thought process.

This is one of the reasons I dislike this book. System 1 and System 2 – why make up new terms for commonly understood terms? System 1 is for the subconscious, and system 2 is for the conscious; what’s the point? It just makes the book hard to understand. I have to keep thinking about what the terms mean rather than what he is trying to say. Very annoying.

March 28, 2023

As usual, I barely understand what I’m reading. This 10 or maybe 15 minutes was a discussion about the perception of fairness and reference points in economics. And a brief discussion of “altruistic punishment.” The tendency of one stranger to punish another for what they perceive to be unfair behavior. i.e., refusing to purchase from a store perceived to be “gouging.”

Seriously hate this book.

April 2, 2023

I’ve started counting the number of times this author tells the reader what they are thinking – seriously can’t get thru a 10 minute reading without another instance of him saying “you just thought…” – this is one of the most unreadable popular books I’ve ever tried to get through.

I leave room for the possibility that I will feel differently about it with a second read, but I doubt I can get through a second read. I downloaded a summary from Ninja Reads – perhaps that will help.

July 1, 2024

This book is referenced in so many of the books I’ve read since – I’m going to make a list of them here.

  • Decisive
  • Wait – Frank Partnoy

The Practice – Seth Godin

“Ship creative work. On a schedule. Without attachment and without reassurance.” (Seth Godin, The Practice)

I bought this on Audible a few days ago. It was recommended by a business associate. I’ll read anything Seth Godin writes and this book doesn’t disappoint. Most often I listen to Audible when I’m going to sleep. So I purchased the Kindle version as well.

March 26, 2023 9:56 am

I am obsessed with and inspired by this book.

From My Zettlekasten

“If you want to create your work, it might pay to turn off your wi-fi for a day. To sit with your tools and your boundaries and your process and nothing else.” (Seth Godin, The Practice)

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