Selected articles from Chip & Dan Heath

I started reading this book in December of 2022 and it didn’t grab me. When I finished reading Change I picked it up again. I read the note to readers and realized why it hadn’t grabbed me. I hadn’t realized it was a collection of columns they had written over several years for the magazine Fast Company. That explained why I wasn’t seeing the connections between the chapters – I was looking for something that wasn’t there.

It’s a quick, easy and pretty interesting read.

Some Notes from my Zettlekasten

“That’s what sticky ideas do—they make people feel something. Change comes from feeling, not facts.” (Dan Heath and Chip Heath, The Myth of the Garage)

“And that slow, inch-by-inch progress? It’s called winning.” (Dan Heath and Chip Heath, The Myth of the Garage)

“if you’re starting a company or launching a product, don’t get lured into scouting out a garage. Learn from your predecessors: First, get a job.” (Dan Heath and Chip Heath, The Myth of the Garage)